Associate Professor Dr Joanna Berry is proud to have been born and bred in the NorthEast. After an Oxford Law degree, practised in South Africa, her UK career covered international business development and London-based dot-com entrepreneurship. Returning to the wit, grit and glamour of the Northeast with her son in 2002, she settled into academia. There she completed her MBA and PhD, setting up a record label and using it to focus on the impact of technology on the global music industry.
Dr Berry is a previous Chair of the CIM and currently Regional Chair for the IoD. She is highly integrated into the NorthEast’s vibrant business and professional services community and enjoys bridging the gap between academic theory and business practice.